Pretty Cupcakes

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The Project

Pretty Cupcakes is a project inspired one of my favorite shows Cupcake Wars and one of my favorite treats. But I wanted to create a bakery that also sells a healthy version of cupcakes. Pretty Cupcakes is a bakery that bakes grain-free cupcakes and other baked goods aimed to help bring more healthy desserts in our world. The main target audience was people who seek healthier alternatives, those that can’t eat gluten products and just love a delicious treat while being on a diet.For the design I wanted something that brings the fun feel of cupcakes when you eat theme and for the logo I wanted to recreate the yellow cupcake. For the color palette I wanted to use a two color combination that complement each other.

Pretty-Cupcake-Logo-bk
This is the black and white version of the logo on a black ground.

Pretty-Cupcake-Logo
This is the black and white version of the logo that is on a white background. Can used on light color backgrounds.

Pretty-Cupcake-Logo-colored
This is the colored version of the logo.
prettycupcakespackagemockup
This is the business card design with packaging for Pretty Cupcakes
prettycupcakesT-Shirt-MockUp_Front
This is the apparel design for Pretty Cupcakes
prettycupcakes_sign_mockup
This is the signage for Pretty Cupcakes
prettycupcakesmenu-mockup
This is the menu design for Pretty Cupcakes
prettycupcakespostcard
This is a postcard design for Pretty Cupcakes

 

This is a print ad I designed for the brand.
This is a print ad I designed for the brand.
Pretty Cupcakes Cover Photo
This is the design for the cover photo for Facebook.
Pretty-Cupcakes-Twitter-Cover-Photo
This is the Twitter Cover Photo